Artificial intelligence is here to stay regardless of what anyone thinks. Just follow the money. Private investment pumped more than $471 billion into AI between 2013 and 2024, with $109 billion flooding the sector in 2024 alone. A stake that large demands a return, and the financiers will stay at the table until they getContinue reading “AI for Marketing Content and Copy Creation: More Artificial Than Intelligence”
Category Archives: Uncategorized
A Pandemic Mulligan for Content Creation
Early 2020 brought a chance to prepare for and even capitalize on a significant online sales spike. Pandemic-induced physical, economic and emotional shutdowns all but guaranteed meaningful sales growth, marketing exposure and brand visibility were going to happen only through ecommerce, if they occurred at all. Threat as Opportunity Those who recognized the COVID clampdownContinue reading “A Pandemic Mulligan for Content Creation”
Easy website revitalization for the new year
New Year. New resolutions. New goals. New website? You don’t have to avoid tweaking your website because you fear it’s too cumbersome and expensive. In most cases, it just doesn’t take much to revitalize and rejuvenate a web presence. Sometimes it can be as simple as some fresh copywriting and content creation. Look at theseContinue reading “Easy website revitalization for the new year”
It’s time to start caring.
So, here we go. A new website. A fresh start. And multitudes of lost blogs. No matter. It’s time to start fresh. Time to turn the proverbial leaf. Time to start caring again. Caring about good writing. Readable writing. Writing that means more than baits, bucks and clicks. Not that there’s anything wrong with havingContinue reading “It’s time to start caring.”
